The Conservatives are committed to their aim of achieving full employment, Prime Minister David Cameron is to say.
In a speech outlining his election manifesto for jobs and
enterprise, Mr Cameron will also claim the Tories are the "party of
small businesses". There will be a trebling in the number of start-up loans for entrepreneurs if the Tories win in May, he will say.
Labour said the Conservatives' promises would sound like "empty words" to the unemployed or those on low pay.
Full employment occurs in an economy when there are enough jobs available for all workers.
The prime minister will say: "Full employment may be an economic term, but this is what it means in human terms: it means more of our fellow men and women with the security of a regular wage; it means you, your family and your children having a job and getting on in life."
Mr Cameron will say it had been a "tough few years" for the UK but the country was "coming out the other side" and creating more jobs than the rest of Europe put together.
"That's what our long-term plan means for you."
Fourth to first Mr Cameron will add: "We're the party of the roofers and the retailers; the builders and the businesswomen... We're the ones who back people who strike out on their own, take the risks, and create wealth and jobs in our country."
Other measures to be outlined by Mr Cameron include investment in infrastructure to attract businesses and creating three million new apprenticeships.
The government-backed start-up loans scheme currently provides about £5,000 to young entrepreneurs founding a business. The Tories say they will make a total of £300m of lending available by the end of the next parliament.
BBC political correspondent Ben Wright said the pledge was one plank of the party's strategy for targeting full employment, an ambition first set out by Chancellor George Osborne last year.
The Conservatives are not aiming for an exact employment level - nor a date to achieve it by - but their aspiration is to take the UK from having the fourth highest employment rate in the G7 group of nations to the highest, our correspondent added.
